Create blockbuster listing videos with this AI stack for under $100

by Drew Thompson | May 9, 2025 | Industry, News Feed

This post was originally published on this site

Create blockbuster listing videos with this AI stack for under $100

by Drew Thompson | May 9, 2025 | Industry, News Feed

This post was originally published on this site

The ChatGPT prompt every agent needs (but 99% will never use)

by Drew Thompson | Apr 23, 2025 | Industry, News Feed

Bigger. Better. Bolder. Inman Connect is heading to San Diego. Join thousands of real estate pros, connect with the power of the Inman Community, and gain insights from hundreds of leading minds shaping the industry. If you’re ready to grow your business and invest in yourself, this is where you need to be. Go BIG in San Diego!

ChatGPT just dropped a game-changing update: It remembers everything about you.

That means it doesn’t just answer your questions anymore. It learns you — how you think, how you speak, what holds you back — and builds on that, session after session.

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And while most people are using it to write listings or plan vacations … I’m using it to change how I think, lead and operate. Every single day.

Because let’s face it: Most agents don’t have a lead-gen problem. They have a limiting belief problem.

But that doesn’t show up on your calendar. It shows up in subtle ways:

• You procrastinate on the one call that could change everything.
• You default to busy work when things feel emotionally risky.
• You play small in moments that beg for boldness.

You already know what to do. The real question is: Why aren’t you doing it?

What if AI could answer that?

Not with another content idea or social script, but with a mirror.

A brutally honest, pattern-recognizing, behavior-analyzing mirror that sees the real you — and won’t let you off the hook.

That’s what this prompt does. It turns ChatGPT into your AI Meta-Coach: Not a marketing assistant but a mindset assassin.

And here’s the cool part — I didn’t invent this idea out of thin air.

I saw a rough version of it buried in a random Reddit thread, and I thought, “This could be way more powerful.”

So I started tweaking it. Adding to it. Testing it.

And what came out is a self-coaching prompt that doesn’t just give feedback — it gives you back control.

If you’ve ever felt stuck, scattered, or self-sabotaging, this might be the most valuable use of ChatGPT you’ll ever find.

First, copy this prompt into ChatGPT

Just drop it in. No editing. No softening.

You are my AI Meta-Coach. Your role is to provide an unfiltered, objective perspective on my behaviors, beliefs and patterns, with the sole purpose of accelerating my personal and professional growth. I want you to be brutally honest — directness is far more valuable to me than politeness.

1. Identify five recurring patterns in how I think, speak, or act that may be limiting my potential. Base these observations on any past discussions or cues you’ve gathered about me.

For each pattern, provide:

• Context: Where it most often appears (topics, tone or specific behaviors).
• Underlying belief/emotion: Which belief, fear, or emotion might be driving it?
• Limitation: How this pattern might hold me back (professionally, relationally or personally).
• Challenge action: One practical, uncomfortable step I could take to test or break this pattern.

2. Brutal question: Pose exactly one uncomfortable, deeply honest question that no one else would dare to ask me, but that I need to answer.

3. 7-day self-recalibration exercise:

• Provide a day-by-day breakdown of actions, reflections or journaling prompts that will help me tackle these blind spots.
• Keep it specific and measurable: For each day, outline a short task, reflection or behavioral tweak.
• Make it challenging enough that it forces me to step out of my comfort zone.

Finally, do not sugarcoat or soften your observations. Offer evidence or reasoned arguments based on my previous statements or tendencies if needed. Your goal is accuracy and candor — so I can make real changes. Go all-in.

Why this works

Now, let’s break down why this works so well: 

Step 1: ChatGPT will expose your invisible patterns

You’ll get back five specific patterns.

Stuff like:

• “You tend to downplay your wins when talking to clients.”
• “You avoid follow-up calls after rejection-heavy weeks.”
• “You use perfectionism to mask fear of being judged.”

It’ll show you where it shows up, why it exists and how it sabotages your results.

But it doesn’t stop there.

ChatGPT gives you a challenge action for each one — a specific, uncomfortable step to break the cycle.

Think of it as exposure therapy, AI-style.

Step 2: Face the brutal question

You’ll get one question.

Just one.

But it will feel like a punch to the soul.

Because this is the question no one in your life is bold enough to ask — not your broker, not your coach, not your spouse.

Examples I’ve seen?

• “Who would you be if no one were watching?”
• “What’s the real payoff you get from staying stuck?”
• “What fear are you dressing up as strategy?”

This is the kind of inner work that creates outer breakthroughs.

Step 3: The 7-day recalibration

ChatGPT won’t just tell you what’s broken. It’ll coach you into momentum — one day at a time.

You’ll get:

• Day-by-day prompts
• Mini behavior shifts
• Journaling that reveals patterns
• One small stretch every day that rewires your habits

No fluff. No vague inspiration.

Just specific, measurable action — for seven days straight.

Here’s where it gets wildly powerful:

Because ChatGPT now remembers everything about you, you can treat this like a daily mindset mentor.

It knows:

• What patterns you’ve broken
• What you’re avoiding
• What you’re afraid to admit — even to yourself

You can literally say:

• “I’ve got a big presentation this week. What behavior traps should I watch for?”
• “I’m feeling stuck again — help me course correct.”

And it will coach you like someone who’s been with you through it all.

Use this every day. It’s the most consistent, context-aware mentor you’ll ever have.

How to use this (right now)

1. Paste the prompt into ChatGPT (use GPT-4 or Advanced Reasoning, if available).
2. Sit with the feedback. Don’t skim it. Let it sting.
3. Do the 7-day challenge. Commit. Even if it feels awkward. Especially then.
4. Bookmark it. Re-run the prompt every 30 days to stay sharp and self-aware.

You’ve tried the strategies. You’ve read the books. But you can’t out-market a mindset that’s quietly holding you back. And no one’s coming to call you out. Except this.

This one prompt might be the most honest voice in your business right now. Use it. Face it. Grow through it.

Then go become the agent — and the leader — you were meant to be.

Drew Thompson is the head of agent performance and head coach at Real. Connect with him on Instagram and LinkedIn.

This post was originally published on this site

The AI shortcut: 9 ways ChatGPT can simplify your listing process

by Drew Thompson | Apr 12, 2025 | Industry, News Feed

Bigger. Better. Bolder. Inman Connect is heading to San Diego. Join thousands of real estate pros, connect with the power of the Inman Community, and gain insights from hundreds of leading minds shaping the industry. If you’re ready to grow your business and invest in yourself, this is where you need to be. Go BIG in San Diego!

Let’s be brutally honest — listings are eating your week alive.

You’re drowning in running comps, hand-holding sellers, crafting social posts that don’t suck and trying to write listing descriptions that actually stand out from the beige parade. 

Meanwhile, your lead gen is gathering dust because, well, listings don’t magically market themselves, and clients get antsy. 

Sound familiar?

But what if you had a silent partner, a machine that worked tirelessly behind the scenes, 24/7, freeing you up to actually run your business?

I’m talking about ChatGPT. And no, this isn’t some airy-fairy “AI is the future” spiel. This is about reclaiming a solid six to eight hours per listing, starting right now.

Here’s how top-producing agents are quietly leveraging ChatGPT to streamline the nine most soul-crushing parts of their listing workflow — before the sign goes in the yard, while it’s active, and even after the closing bell.

Before the listing goes live

1. Craft killer listing descriptions in seconds (no more generic)

Forget those yawn-inducing descriptions that all blur together. You can actually train ChatGPT with your specific tone, your deep market insights and that unique selling proposition you bring to the table.

Create a version for your luxury properties and another for your first-time buyer gems — boom, done. Just drop in the property specifics, and out pops a compelling, on-brand description that’s MLS-ready and perfect for all your marketing.

2. Build a CMA that actually tells a story

Pricing isn’t just about numbers; it’s about painting a picture of value. While ChatGPT can’t pull MLS data (yet!), it’s a powerhouse for analysis and explanation. Upload your comps and your notes, and it will help you weave a narrative that your sellers will not only understand but truly trust.

Bonus Tip: Record a quick, personalized CMA breakdown using NotebookLM, and send it to your client as their own private market podcast. Talk about high-touch!

3. Get instant staging insights (and say goodbye to staging delays)

AI has eyes now! Upload photos of any room, and ChatGPT (especially when paired with multimodal tools) will deliver design and staging ideas instantly. No more endless email chains with a stager or second-guessing your gut. It’s like having a seasoned designer on speed dial, right in your pocket.

While the listing is live

4. Generate engaging marketing and social media content that stops the scroll

Stop staring at a blank screen wondering what to post. ChatGPT can analyze current trends, brainstorm attention-grabbing hooks, and even draft entire carousel captions or video scripts that sound authentically you — not some robotic imitation. Think of it as your always-on marketing assistant, minus the need for constant direction (or coffee breaks).

5. Master buyer objections before they even arise

Feeling a little shaky about that potentially tough buyer conversation? Practice it with ChatGPT. You can simulate a range of objections, rehearse your responses, and sharpen your negotiation skills before you ever pick up the phone or meet face-to-face. Confidence: unlocked.

6. Keep sellers in the loop (without sounding like a broken record)

Imagine training ChatGPT on your past communication style with a particular seller. It can then draft personalized updates, summarize feedback from showings and even remind you when a follow-up is due — all without you having to dig through endless emails or scattered notes. High-touch service, delivered with a fraction of the effort.

After the listing sells

7. Keep your brand top-of-mind with fresh, engaging content

Just because the deal closed doesn’t mean the marketing stops. Use ChatGPT to analyze the performance data of your sold listing and generate new headline ideas or content angles that keep your brand visible and attract future sellers who are watching your every move.

8. Create compelling video scripts in a flash

Want to shoot a quick “Just Sold” video that actually grabs attention? Give ChatGPT the key highlights of the listing and tell it to write the script in the style of a witty late-night host or a sophisticated luxury agent — whatever aligns with your brand. It’ll deliver multiple engaging hooks in seconds.

9. Turn one sold listing into a pipeline of new leads

Take the leads you generated from that listing, drop them into ChatGPT, and let it help you qualify who’s genuinely interested, who’s just browsing, and what your next conversation should be. You set the criteria; it does the heavy lifting of sorting and suggesting. More deals, less CRM chaos.

Ready to reclaim your time?

Here’s your immediate action step:

Open ChatGPT (make sure you’re using the Advanced Reasoning model) and type this in:

“Here’s a brief overview of my current listing process: [Insert a quick summary of your steps]. How can I make this simpler, faster, and more scalable using the tools available to me?”

Start there. Pick one area to focus on and build one system at a time. This is precisely how overwhelmed agents transform into the consistently overbooked.

AI won’t replace the heart and expertise of a great real estate agent — but great agents who strategically leverage AI? They’ll be operating on a whole other level, leaving the competition wondering what happened.

Drew Thompson is the head of agent performance and head coach at Real. Connect with him on Instagram and LinkedIn.

This post was originally published on this site