100% Commission Real Estate Brokerage · Waco, TXWaco changed. Prices went up. Your split shouldn’t have.
Texas Ally is the flat-fee, 100% commission brokerage Waco agents can budget around: $99 a month, $200 a closing, no split.
The same math on a $190,000 sale and a $340,000 one — which is the point.
Waco changed. Prices climbed across McLennan County, and the work didn’t: the showings, the contracts, the Saturday in Hewitt were the same as they were in 2020. What you can’t know is whether the next five years look anything like the last five.
That’s the part that wears on people. Not the work; the not knowing. McLennan County got more expensive and more competitive at the same time, the Baylor calendar sets a season you didn’t pick, and the month starts at zero no matter how last month ended. Agents learn to carry that. What they shouldn’t have to carry is a brokerage that adds to it: a cost that grew every year Waco did, a broker you can’t reach, a check that comes when the office gets around to it.
Steady is a thing a brokerage can actually be. Texas Ally has been it since 2012, through the 2018 rate climb, the 2020 scramble and the 2022–24 reset: the same flat fee the whole way, a managing broker who publishes his own number, Juston Martinez at 512.586.6920, a full-time office behind every agent in the state, and your Waco Association and NTREIS access from the day you’re onboarded. Call him before you fill out anything.
One plan. $99 a month. Everything below is included.
The whole cost of your brokerage, and what it buys. No tiers, no cap to buy your way out of, nothing that scales with your commission.
Platinum · every Texas market
$99/mo
+ $200 per sale · $50 per lease
No split. No cap. No franchise fee. No desk fee. No tech fee. The only add-on is a small E&O charge on sales above $900,000.
On a typical McLennan County sale, a 70/30 split takes $1,719. This takes $200.
Newly licensed? Your first five deals run on Guided Start or Mentorship, then you graduate to $200 automatically.
The $200 comes off at closing. The rest is yours the same day, by check or direct deposit.
Client rebates, referral fees and your own deals, all at the same flat fee.
Before closing, every file. Quick turns in office hours; the broker himself after hours.
25,000+ Texans a month use our site. Leads are statewide and exclusive to the agent who claims them.
7,992 neighborhoods, 16,340 HOAs and the demographics behind them, built in-house for your buyers and sellers.
A CRM rebuilt around Texas agents, a back office for disbursements and compliance, Dotloop and zipForm for signatures. AI file checks in development.
Sixteen markets, agent-to-agent referrals, trainings on the calendar, collateral ready to go, and a Spanish-speaking office.
An infill developer, a land specialist and a former teacher turned producer, for your first five deals and after, if you want.
Everything else, from E&O to the vendor network, is on the benefits page →
Sponsoring Texas agents since 201212,000+ closings, billions in volume300+ agents in sixteen Texas markets
What a 100% commission brokerage costs in Waco
In a rising market, the split is the one cost that shouldn’t rise with it.
A typical Waco home now sells for about $191,000 (U.S. Census ACS 2024), and the deals you’re closing aren’t the deals you closed in 2020: Woodway and the 76712 corridor run near $340,000, Hewitt about $273,000, China Spring past $400,000. A 70/30 split doesn’t notice that it’s the same amount of work. It took $1,719 off a typical closing then and takes $3,069 off a Woodway sale now, which makes the split less a fixed cost of doing business than a raise you give your brokerage every time Waco appreciates.
At Texas Ally the same closing costs a flat $200. You keep $1,519 more on the typical sale and about $2,869 more on that Woodway sale. Still, the number that matters is yours: twenty closings a year at a split is roughly $34,000 gone; at a flat fee it’s $4,000. That’s why the calculator below is worth two minutes before you talk to anyone. The alternative is another five years of Waco getting better and your take-home not keeping up.
The market will keep doing what it does. What you pay Texas Ally won’t: $99 a month you can budget, $200 a closing you can see coming, and a managing broker whose number hasn’t changed. Your Waco Association of REALTORS® membership carries over, and so does the one thing that surprises agents who move here from the south: Waco is on NTREIS, the North Texas MLS, not CTXMLS, and that stays exactly as it is, with dues still billed to you directly. Which leaves one variable in your business, the one you’re good at: closing.
Where this applies: the Waco Association’s territory is six counties — McLennan, Hill, Falls, Limestone, Bosque and Coryell — so the same $99 and $200 covers Woodway, Hewitt, Robinson, Bellmead, Lacy Lakeview, China Spring, Lorena, McGregor, West and Mart, and out to Hillsboro, Whitney, Marlin, Mexia, Groesbeck, Clifton, Meridian, Valley Mills and Gatesville. One NTREIS subscription, one flat fee, no matter which side of the county line the closing is on.
How to switch your sponsoring broker in Waco
- Call Yamila at the office, 512.763.2559, with last year’s closings. She’ll walk you through the program and the math for your production, not the average.
- Request the sponsorship change in the TREC REALM Portal. We accept it the same day; the Waco Association moves your NTREIS access.
- Close your next deal, pay $200, keep the rest.
Texas Ally in Waco is one market of a statewide 100% commission brokerage. See all Texas markets, the plans and pricing, or the recruit FAQ.
Real agents, real results at Texas Ally
Run the numbers: split vs. flat fee
Free tools for Texas agents, including agents who never join us.
Keep the next one.
All of it.
One conversation with Yamila at the office, 512.763.2559. Then you decide.
Waco 100% commission FAQ
What Waco agents ask before they move their license: the NTREIS question, what a closing actually costs here, the slow-month question, and who picks up the phone.
Waco is on NTREIS, not CTXMLS. Does that change anything with Texas Ally?
No. You stay in the Waco Association of REALTORS®, your NTREIS subscription carries over, and the board keeps billing you directly. Texas Ally is a member broker of the Waco Association, so the transfer is a sponsorship change, not a board change. If you also work Temple–Belton or Killeen, those boards are on CTXMLS and an MLS-only membership there covers it. Our Waco Association guide has the details.
What does a typical Waco closing actually cost me here versus a 70/30 split?
A flat $200 per sale and $50 per lease, plus the $99 monthly membership. On Waco’s typical $191,000 home a 3% side is $5,730: a 70/30 split sends $1,719 to the brokerage, Texas Ally takes $200. On a $341,000 Woodway sale the split takes $3,069 and we still take $200. There is no cap, no desk fee and no franchise fee; the only add-on is a small E&O fee above $900,000.
What happens in a slow month?
You pay $99, and the broker still picks up. The fee is the same in a dead month and a good one, so it’s something you plan around rather than find out about at closing. If you close fewer than two deals a year, a percentage arrangement really is cheaper, and Juston will tell you so on the phone.
Half my business is Baylor-parent condos and renovation flips. Does the fee care what the property is?
No. A parent buying a condo for four years of school, an investor closing a fixer near Castle Heights, and a first-time buyer in Robinson all cost the same $200 at closing. Short-term-rental buyers should check the City of Waco’s STR registration rules before they close; contract questions on any of it go to the broker line.
I work Hewitt, Woodway, Hillsboro or Gatesville more than Waco proper. Do I need anything extra?
Nothing. The Waco Association’s NTREIS subscription covers all six of its counties, McLennan, Hill, Falls, Limestone, Bosque and Coryell, and Texas Ally sponsorship is statewide. The only time you add a membership is if you start listing regularly in a market on a different MLS; Gatesville and Copperas Cove agents who also work the Fort Hood side sometimes add FHAAR on CTXMLS for that reason.
How do I change my sponsoring broker in Waco?
Request the sponsorship change in the TREC REALM Portal; we accept it, usually the same day. Tell the Waco Association so your NTREIS access moves with you. If you have active listings or pending contracts, call Juston first so nothing gets interrupted. He’s in Austin, about a hundred miles down I-35, and he answers 512.586.6920 himself.